Cheap Bundles for Sale
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wholesale dozen packs

Selling Wholesale Bundles

A wholesale bundle is a product collection of items that are complementary. The items are sold together to provide the consumer convenience and value. They are a product combination that a customer will naturally purchase together. The best examples of a bundle are shampoo and conditioner. Another common bundle is a handbag with a matching wallet.

Convenience

We all know that time is money. Bundling complimentary items makes the checkout and purchase process faster and more convenient. When you forecast the needs of the buyer, you’ve done the thinking for them. They won’t need to spend extra time searching for additional products. Customers can solve their fashion accessory needs with one click. 

Simplifies purchase decisions

Product bundling simplifies the buying process for customers. Sometimes having several options can overwhelm shoppers. Bundling relieves the pressure of decision making and helps you close the sale.

Increase order value

Product bundles are a way to increase the order value. Adding related products to a purchase is a powerful way to grow revenue. Consumers do not want their shipping cost to be more than their product cost. Bundling low cost items together can increase order value and ensure that the shipping cost does not exceed the cost of the product itself.  This will boost your brands total revenue by increasing the amount spent on each transaction.

Pricing

If a product has a price point that consumers find too high, they can feel ripped off.  Even If the pricing is correct and justified for the item it can upset consumers. Bundling that item with low cost items will reduce the negative impact. The cost will seem more reasonable when combined with other items. In addition, online consumers will compare and research price points for products. Bundling means you are offering that item at a discounted price and consumers feel compelled to buy.

Inventory Reduction

Bundling items can help you clear inventory to make space for fresh items. When done right, you can facilitate inventory clearance and move stock. Make sure to calculate your inventory turnover and study buyer purchase patterns. This will keep your stock from becoming stale.

Simplified Marketing

Selling items individually means you have to provide images and product descriptions for each item. When wholesale bundling, you can combine several items together and market them as one. You created a fashion brand because you love fashion. Use your knowledge to pick products that work well together. Your customers will appreciate suggestions and reminders for items to accessorize.

Expand product potential

Bundling encourages product sampling and exploration. You can expose your consumers to new trending products that they’ve never seen before. You can test various products and bundle combinations to see which deliver the best results.

There are an infinite number of ways to bundle products. Use your consumer expectations to your advantage. Understanding their needs by offering thoughtful combinations at a discounted price will create loyal returning customers. In return, your brand will see increased revenue.