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Online Marketplaces

Ranked second amongst countries in terms of retail e-commerce sales, the US is one of the world’s biggest markets for selling online. For sellers looking to expand their e-commerce business, online marketplaces are a must. Online brands have been known to increase sales by 1,250% by listing on new channels. To be profitable, you first need to identify the best online marketplaces for your brand. Each online platform has its own unique requirements, product categories, listed fees, and audiences. So make sure to do your research to ensure you’re making the right decision for your brand. We’ve listed some of our favorite e-commerce marketplaces for selling fashion accessories below.

Amazon

Amazon dominates the market in the US. It’s the go-to online store for your everyday needs as well as one of the best places to sell online. It’s likely the first place to come to mind when you consider selling and buying products online. Amazon has 2 different selling plans. They offer both an individual and a professional selling plan.

Shopify

Shopify  has a beautiful admin interface, over a hundred mobile responsive themes and loads of amazing Shopify apps for all your ecommerce needs. They even have an in-house designed credit card reader. Unlike Amazon, business owners have full control over their company’s Shopify site. You manage the look, text, prices, and discounts. Shopify caters to all sellers of consumer goods, which makes it one of the best places to sell online.

Facebook Marketplace

Facebook Marketplace gives you the ability to reach thousands of consumers every day. Social media sales is a growing platform as far as retail sales since people are spending more and more time on mobile devices and more specifically social media. One of the main advantages of Facebook Marketplace is it’s free! It’s also easy to use. Loading an item takes minutes and instantly connects you to your consumers.

eBay

eBay is one of the oldest e-commerce platforms. As of 2020, eBay ranked as the 48th  most popular website in the world and 11th in the US. While that puts it in second place next to Amazon, it does still have huge advantages. eBay offers lower fees than Amazon, as well as shipping discounts. Amazon charges approximately 15% per sale. eBay charges between 10% - 13%. Shipping discounts are sometimes as high as 52% off when using eBay. In addition, eBay offers excellent SEO. That means high chances of people searching on Google and winding up on your products listing through eBay.

Walmart

Walmart is the largest retailer in the World. In 2000, they entered the e-commerce world. In 2018 alone, their e-commerce sales grew by 43%. There is an application process to become a seller on their site. Once approved, you will have access to 110 million shoppers worldwide every month. Some of their benefits include access to their customer support and safety features. Plus the marketplace integrates with various service providers so you can automate shipping.

Some of the top selling trending products that US customers are buying online:

Hair accessories
Sport & travelling products
Jewelry
Beauty and healthcare products
Fashion items
Selling on the marketplaces we listed above can be an extremely lucrative deal for your brand. The marketplaces connect your business to a huge customer base. They’re each unique in their own way, so based on the features you need, your budget, and your overall ecommerce goals, find out which marketplace will help you stand out and earn your share of the substantial revenue available.